The Earth Cup

The World Cup ended... so we decided to host the Earth Cup.

We visited eight of our café partners across New York City to find out who makes the best cup of coffee. Then we turned it over to our community, who voted round by round on our Instagram Stories until only one café was left standing.

🏆 Congratulations to Foreigner, our first-ever Earth Cup Champion!

A huge thank you to all of the cafés that participated and everyone who voted along the way. We had so much fun bringing this activation to life and can't wait for the next one.